Answers / Review requests and repeat-business emails after the job
Review requests and repeat-business emails after the job
Two automatic messages do most of the work after a job: a review request a day or so after you finish, and a check-in when the next service is likely due. Here is how to set both up with tools we list. The timing is a starting point, not a proven formula.
Steps
- Pick the trigger: job marked complete. Make "job complete" (or "invoice paid") the moment that starts your after-the-job messages, so nobody has to remember to send them. Markate lists review requests after job completion, and NiceJob, GatherUp and Podium can send requests automatically from your customer list.
- Ask for the review within a day or two. Send a short text or email: thank them by name, mention the job in a few words, and give one link straight to your Google review page. One clear link works better than a list of sites to choose from.
- Send one reminder, then stop. If they have not left a review, one friendly reminder a few days later is enough. NiceJob lists automated follow-ups on review requests and Podium lists review reminders. Do not keep asking after that.
- Keep it honest. Ask every customer, not just the ones you think are happy, and do not offer anything in exchange for a review. Check the review site's own rules before you run any promotion around reviews.
- Set up the repeat-business reminder. For work that comes back on a schedule (seasonal service, maintenance, cleaning), set a reminder for when the next visit is likely due. ServiceM8 lists Recurring Jobs on all plans, NiceJob Pro lists Repeats to win back past customers, and Markate lists automated follow-ups for repeat business.
- Test it on yourself and check monthly. Mark a test job complete with your own phone and email to see exactly what goes out. Each month, check how many requests turned into reviews and how many past customers booked again, and change one message at a time.
Tools that do this
Only tools we list. What each does here comes from the vendor's own page on the date shown; prices are the starting prices on the vendor's pricing page. Prices change, so confirm before you buy.
| Tool | What it does for this | Starting price |
|---|---|---|
| NiceJob | Pricing page lists SMS and email review requests with automated follow-ups and review widgets on Starter ($75/mo), and Repeats (win back past customers), Referrals and Broadcasts email marketing on Pro. (vendor page, checked 2026-10-31) | Starter $75/mo; Pro $125/mo (pricing, checked 2026-11-02) |
| GatherUp | Pricing page lists feedback and review requests, AI-crafted replies and NPS surveys on its core plans, from $99/mo billed annually for one location, with a 14-day trial that needs no credit card. (vendor page, checked 2026-10-31) | Local Businesses $99/mo (1 location, billed annually); Multiple Locations $60/mo per location (billed annually) (pricing, checked 2026-10-27) |
| Podium | Reviews page lists review automations that send review invites and reminders, and an AI Employee that writes review invites and replies. Pricing is not published. (vendor page, checked 2026-10-31) | Not published (contact sales) (pricing, checked 2026-10-27) |
| Markate | Pricing page lists Automated Ask for Review ($10/mo), which requests Google, Facebook and Nextdoor reviews after job completion, a NiceJob review integration ($10/mo), and automated follow-ups for repeat business. (vendor page, checked 2026-10-31) | Owner Operator $49.95/mo ($45.95/mo billed yearly); Team adds $5/employee/mo (pricing, checked 2026-11-03) |
| ServiceM8 | Pricing page lists Recurring Jobs, which re-create and schedule repeat or maintenance work automatically, with reminders if a booking is not confirmed. Listed on all plans, including Free. (vendor page, checked 2026-10-31) | Free $0/mo (30 jobs); Starter $29/mo (50 jobs); Growing $79/mo (150 jobs); Premium $149/mo (500 jobs) (pricing, checked 2026-11-03) |
Setup guides and comparisons
By industry: Construction, Home services. All reviews tools.
Last checked 2026-10-31. We do not rank these tools; we name a pick only after hands-on testing. Spot something out of date? Send a correction.
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